"Caffeine Collage" -- Copyright by Sharon McEachern.
Today most people have no idea just how much caffeine they consume daily. That's because everything has some caffeine in it. Beverage, food and pharmaceutical products include caffeine as an ingredient -- even candy and chewing gum!
HIGHER CAFFEINE, MORE SALES, LESS ETHICS
Now, why do you suppose that is happening? People are addicted to caffeine, a legal central nervous system drug. It is the most popular drug in the world. If you are a manufacturer and want more and more people to buy your product, then adding higher and higher amounts of caffeine assures you're going to make sales.
The market is so great for caffeine products that there is much competition among the product niches. It's becoming a race to see who can add the most caffeine, who can give the biggest BUZZ, the most JITTERS -- aggressively and unethically marketed to teenagers.
It should be no surprise that more and more caffeine-abuse victims are arriving at the nation's emergency rooms.
A 2008 report from the University of Massachusetts Medical School noted 4,600 caffeine-related calls to the American Association of Poison Control Centers in 2005, the most recent data available. More than half involved persons under 19, and 2,345 required treatment in a health care facility. That was four years ago and a lot of new caffeine-loaded products -- particularly energy drinks -- have hit the market since then, suggesting that statistics from the poison center and emergency rooms are many times higher today with caffeine-produced illnesses.
CAFFEINE IS POTENTIALLY LETHAL
Being young and healthy doesn't necessarily protect you from the dangers of caffeine. "There is a little bit of research that shows that up to five-to-ten grams (of caffeine) in somebody who is young and healthy, without any medical problems, could be potentially a lethal dose," said toxicologist Richard Church, one of the study's authors.
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